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Corporate · franchise HQ · multi-brand
Corporate strategy at scale. Zero-friction local execution.
When every brand and location runs its own stack, HQ loses the operating picture and the field drowns in admin. MCV.TECH is one multi-tenant Business OS — brand-level isolation, approval gates for money and access, royalty-ready ledgers, and Aria (the counsel-grade agent layer) under policies you set.
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01 / 06 · Act I · Fracture
Fragmented
Multi-unit growth breaks on disconnected tools.
Every location runs its own booking, billing, and reporting — none of it connected. There is no single record of the business. Operator time goes to stitching systems together instead of running the network.
01Fragmented · Act I · FractureWebGL
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Continue into the platform.
Running today across
Multi-unit fitness
Franchise networks
Capital formation
Enterprise operations
Wellness studios
Investor portals
Trust stack
Controls that ship with the platform
01
One secure sign-on
IdentityPasskeys and secure sessions, built in from the start. The public site and every operator console share one sign-on system — your teams never juggle a separate login per app.
02
Per-brand data isolation
Data IsolationEvery brand and location gets its own data boundary on one shared platform. If a boundary is not explicitly set, access is blocked by default — isolation is enforced, never assumed.
03
Database-level enforcement
DataData boundaries between brands are enforced at the database level, not just in the application — data cannot leak across brands or locations you are not authorized for.
04
Approval gates
PolicyHuman and policy checkpoints sit in front of any action that cannot be undone. Automation works inside those limits — it never gets to skip them.
05
Full audit trail
AuditWho acted, under which brand or location, through which approval step — a complete history your counsel can reconstruct during due diligence.
06
Automated royalty & fee tracking
Royalty & FeesUsage and fees are tracked automatically across every brand and location — part of the platform ledger, not a bolt-on billing script.
Proof, not theater
How we prove it
Method, not promises — a bounded pilot, an open diligence path, and conformance stated as levels.
Pilot method
Start with a measured pilot and clear success criteria — one bounded workflow, defined locations, named proof criteria. A bounded pilot, a working record, a decision made on evidence.
Diligence path
Counsel reads the same control docs the product enforces — isolation, sign-on, gates, audit — then verifies in the product: reconstruct a specific action from the audit trail and confirm brand isolation fails closed.
Conformance, as levels
Public conformance is stated as levels only. Formal attestations are shared through a briefing when they exist — never badged before they do — and no availability percentages are published on public pages.
Vertical modules
One engine. Purpose-built for your vertical.
Three modules are live on the shared substrate today; three more are in staged development.
MCV Fit · fitness & wellness · powered by HelixLive
Membership health on one operating lane.
The flagship vertical: membership health, gate telemetry, and automated lead-to-cash on one lane of the shared substrate.
- Membership & billing automation
- Trainer certification gating on assignments
- Gate telemetry that feeds operator dashboards
The substrate
Six named systems, one signal path
Branch & field ops
Workflows built for the people running the floor.
The console takes the admin work — leads, applications, and the roster — so the team stays on the floor.
Every lead answered — designed for under a minute
Aria is designed to answer every new lead in under a minute, around the clock — qualifying intent and booking directly into the roster.
Applications that arrive pre-filled
Grant and subsidy applications are pre-filled from the dashboard — operators review and file instead of assembling paperwork.
Shift trading, timecards, and tips in one console
Shift trading, timecards, and pooled tips and commissions run where booking and billing already live — no second workforce system.
Pilot & eligibility
Start scoped. Expand on evidence.
Pilots start scoped — defined locations, proof criteria, a rollout path — and expand on evidence, not promises. Commercial terms are set per engagement.
- Live lanes
- Fit · Capital · Rest
- Realty and Build follow on the roadmap
- Outcome bands
- Per pilot
- Agreed per pilot and reported, not promised — Modeled estimates live in the ROI calculator, never on this page
- Programs
- Eligibility varies
- Grant and tax programs vary by program and location — confirm with counsel
Operator plane
The console is the proof.
Departments, approval gates, and service health sit in one operator shell. Pilots start scoped — defined locations, proof criteria, a rollout path — and expand on evidence, not promises.
Operator plane · product teaser
The substrate behind the marketing surface
Every department, approval gate, and service signal across the network lands in one operator shell — the same governed record the agents act on.
Control Room
VerticalsOpsIdentityGates
Network portfolio · live operations · service healthPROD
Verticals
5
Ops
Live
Identity
OK
Gates
Green
Live streamTeaser
Network graph · healthy
Triangle identity · session live
Payments loop · live
Deploy queue · idle
Next step
Schedule a briefing for your network
Corporate buyers, multi-unit operators, and investors start with a briefing — then a vertical path that fits the portfolio. Pilot one workflow; expand on evidence.
- One secure sign-on
- Per-brand isolation
- Counsel-grade agents
Organism destinations
Proof → docks → OS → agents → kits
After the home spine — orientation to the living leaves, not a second demo and not a metric strip. Commercial next steps stay on Request Access.
- 01Proof methodPilot method, diligence path, conformance as levels — the home proof band stays method-only. Depth on /resources/diligence.
- 02Substrate docksPulse · Mesh · Synapse · Cortex · Aria · Forge — six named systems on one runtime. Cinema orients; each dock holds depth.
- 03Business OS · Franchise OSInstitutional operating surfaces for multi-unit and multi-brand portfolios — Tier-1 depth, not a slide deck.
- 04Agents layerPolicy-bound roster under Aria — observe, propose, execute only where authority allows. Reconstructable on the record.
- 05BiAB · STOREInstitutional composition plus the physical kit layer. Waitlist until commerce opens; no public cart or unit prices here.
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